The Ultimate Guide to Buying Artwork Online

Buying artwork online is both an art and a science—requiring a keen eye for beauty and technical knowledge to ensure you receive what you expect.

Whether you’re a seasoned art collector or a first-time buyer, this guide provides a comprehensive overview of everything you need to know about purchasing art online.

Table of Contents

• Introduction to Buying Art Online
• Understanding File Types for Digital Art
• Resolution Requirements for Quality Prints
• Print at Home
• Choosing the Right Printer
• Choosing the Right Paper
• Preparing for the print
• Professional Printing Services
• Framing and Displaying Your Artwork
• Conclusion

Introduction to Buying Art Online

The digital age offers unprecedented access to artists around the world.

Before diving into your purchase, it’s important to familiarize yourself with the main considerations, which includes understanding the art’s format, resolution, authenticity, and the reputation of the platform from which you are purchasing.

Understanding File Types for Digital Art

Digital art can be presented in several formats, each with specific uses and advantages.

Here are the top 5 most common image formats you should be aware of.

• JPEG or JPG: Best for detailed digital paintings due to its small file size.  Very common file type used for digital downloadable content.

• PNG: Ideal for both digital viewing and prints.

• TIFF: Preferred for archival quality prints due to its ability to handle high resolutions without loss of quality.

• PDF: Excellent for vector artwork and design.

• GIF: Suitable for artworks that involve motion.  These are the images that move and repeat.

300 DPI

Opting for at least 300 DPI (dots per inch) when purchasing an image is crucial for ensuring high-quality prints.

This resolution is considered the industry standard for professional printing, as it provides crisp, clear details and smooth gradients.

Images with lower DPI might appear pixelated or blurry when printed, especially at larger sizes.

Whether you’re printing photos, brochures, or artwork, a 300 DPI image guarantees that every detail is sharp, colors are vibrant, and the overall visual impact is as intended.

When it comes to printing digital images it boils down to two options:

Print with your own printer…

OR

Order online!.

Printing at Home

Choosing The Right Printer

Ink Jet Printers

• One of the most common printer types for home use.
• Generally more affordable
• Great for detailed images and vibrant colors
• Great option for frequent printing

One common issue to be aware of with Ink jet printers is the cartridges can dry up if you don’t print very often.

Laser Printers

• Prints faster
• Sharp, clear text and graphics
• Uses toner which does not smudge
• Cartridges do not dry out if not used frequently

Laser printers may be more expensive up front but are quite economical due to lower cost per printed page.

Selecting The Right Paper

The type of paper chosen can significantly impact the final result.

Be sure to check printer and paper compatibility.  Heavy or glossy photo paper is usually for specific types of printers.

Options include

• • Photo Paper: Best for glossy or semi-glossy finishes.
• • Matte Paper: Ideal for a non-reflective finish.
• • Canvas Paper: Provides a textured, artistic feel.
• Fine Art Paper: Offers museum-quality prints with excellent color reproduction.

Preparing Your File for Printing

Ensure your file is ready for printing by following these steps:

• Resolution: Aim for a minimum of 300 DPI (dots per inch) for high-quality prints.
• Size: Resize your file to match the dimensions of your desired print size.
• Test Print:  Testing your print on cheaper or plain printer paper can help minimize the waste of your good quality print paper.

Professional Printing Services

For higher quality or larger prints, check out professional printing services near you.

Using a professional printing service can reduce a lot of the hassles of obtaining a quality print.

Ordering prints online is now easier than ever!

In fact a lot of your local print shops will offer an online option that gives customers the ability to place orders online from the comfort of their own home and pick up at a local store in person or have them mailed directly to your door.

If you live near a city or small town, one option is to do google search for “printing services near me” or “local print shops near me” to see if there are any professional print shops in your area.

Often you might see that places such as your local Walmart, Walgreens, CVS and UPS store will offer printing services.

Professional Printing Services

• Most online printing services allow you to upload your digital file directly to their website.
• Select your preferred paper type, print size, and finish.
• Check your order for accuracy before finalizing.

Framing and Displaying Your Artwork

And now for the fun part!

The print is ready.

Here are some things to consider before displaying it…

• Frames: Choose a frame that complements your artwork and decor.
• Mounting: Ensure your print is securely mounted within the frame.
• Placement: Hang your artwork in a well-lit area to enhance its visibility and impact.